Providing developmental and integrated services in African continent through social centers close to the beneficiaries in an impartial way without discrimination from our donors and partners.
Raising the level of empowerment in African societies
It relies on a core value namely EHSAN “Goodness”
“The workers and volunteers provide charity work to the poor societies with pleasure regardless the offered financial and administrative considerations for the sake of pleasing Allah SWT.”
The value of EHSAN includes the following values:
- Efficiency
We work diligently to provide the beneficiaries needs at the lowest possible cost and high quality.
- Honesty
We transparently and honestly disclose all administration and financial activities to the stakeholders.
- Sympathy
We are keen on the relationship of compassion and kindness between DirectAid family among themselves and with the beneficiaries.
- Availability
We reach the donor and the beneficiary directly and seek their needs without intermediaries.
- Neutrality
We provide our services without any considerations for race or religion
- Institutional Excellence
Achieving high and sustainable levels of performance that meet or exceed the expectations of all the stakeholders.
- DirectAid Team
Empowering our team members and developing their capabilities as well as promoting their affiliation and loyalty.
- Social Impact
Developing the fieldwork to maximize the impact of charitable and development activities in the concerned areas.
- Financial Sustainability
Achieving the excellence and creativity in developing the financial resources to improve the delivered services and increase the satisfaction of donors.
Providing developmental and integrated services in African continent through social centers close to the beneficiaries in an impartial way without discrimination from our donors and partners.
The values that we keep through our education to achieve our mission successfully:
- Cooperation: we share together to implement the objectives of the association.
- Loyalty: We believe nobly message of our association and sponsor interests.
- Sincerity: We are working diligently and impartially and mastery to achieve the objectives of our association.
- Secretariat: we are committed to the performance of the rights and duties and are keen to save.
- Excellence: we are keen to achieve leadership in performance and practices to serve beneficiaries.
- The human mind: preserve human dignity without distinction of religion, race or gender.
- Focus on both aspects of individual education and development.
- Care for and developing health services.
- Fight poverty.
- Transparency in work, especially financial.
- Develop human competencies.
- Promotion to the level of work quality.
- Create spirit of cooperation and creativity.